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Why Inkjet is Feasible

There are three crucial areas - quality and flexibility, productivity, and cost - that inkjet delivers on for graphic arts specialists.

By: Sander Sondaal

Director Commercial Print Sales, Ricoh Graphic Com

The global digital printing market will grow at a CAGR (compound annual growth rate) of 6.45% between 2021 to 2026 says market research consulting firm Mordor Intelligence. This is being driven, in part, by advertising, commercial, security and transactional work benefiting from on demand, fast, affordable, high quality results. A key factor also highlighted was an increased use of variable data printing (VDP) such as customized content and images in marketing and promotional campaigns. Short ...

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